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ExCeL London hosts first ever Great Agency Bake Off!

31 March 2015

8 teams, 192 cupcakes, 120 scones and 1 winning team!


ExCeL London hosted its first ever 'Great Agency Bake Off' on Friday 27th March. Based on the popular TV Show, the event brought together eight teams, including the likes of Concerto Live, drp, GPJ and TFI Group, for two baking challenges.

For ExCeL London, this event was an opportunity to build closer working relationships with key clients, as well as showcase the brand new ICC Capital Lounge Rooms, which opened last month.


Following both a 'signature bake' (cupcakes) and a 'technical challenge' (wholemeal cheese scones) drp were named worthy winners by judges Jonathan Belford, from Leith's, and Helen Giles, from D&D London.

Gemma Hyde, project manager at drp, has the following to say about the day and winning: "It was great fun to take part in the first ever Great Agency Bake Off. It was the icing on the cake that we were crowned the winners, we thoroughly enjoyed taking part and it's fair to say that everyone got into the competitive spirit. Well done to ExCeL for executing such a fun event, bring on next year".

Commenting on this event, James Rees, Executive Director, ExCeL London, said: "We were delighted to host our first-ever Great Agency Bake Off and have received some fantastic feedback from those who took part. Everyone truly entered into the spirit of things and the bakes were worthy of any show stopper! For us, this provided an ideal opportunity to spend valuable time with our clients, whilst showcasing new event spaces and our state-of-the-art production kitchen, in a fun and interactive environment. We have already had calls to make this an annual event and look forward to welcoming even more aspiring bakers next year."

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